With this piece, we launch a new content series, ‘Suite Talk,’ developed with members of the C-Suite for members of the C-Suite. Kicking us off, our Director of Business Strategy, Katie Brown, sets the stage for where we are today with data and insights that point to major shifts in requirements for measurable marketing success.
Our ‘Airheads Welcome‘ campaign for the Sullenberger Aviation Museum‘s grand opening launched this spring and “took off” in a big way (airplane pun – can’t resist). We think this quote from Muse by Clios sums it up pretty well: “[the initiative] manages to feel goofy, memorable and just self-aware enough to entertain. It works because … Adweek, Muse by Clios spotlight ‘Airheads’ campaign
Yes, we all know: cookies are going away. For years now, headlines have announced the shift, with all sorts of warnings and forebodings. How is this still making headlines? In fact, we’re not sure it needed that much attention to begin with – here’s why. Quick recap of the state of things: Major web browsers … Why cookie-less marketing is pretty sweet
Our Director of Media (and all around great human) Nichole Maggio joined Sean Halter and Steven Moy on this week’s podcast to discuss media, content, innovation, and of course, AI. Give it a listen.
“Sympler will equip us with the intelligence to uncover hidden truths and fuel outside-the-box solutions that are designed to exceed our clients’ loftiest expectations.” Stephanie Spicer, Luquire President and Partner This just in: we’re launching a strategic partnership with qual guru Sympler to provide breakthrough consumer insights for our clients. As our selected insight solutions … Luquire partners with insight solutions powerhouse Sympler
Our ‘Airheads Welcome’ campaign for the Sullenberger Aviation Museum‘s grand opening launched this spring and “took off” in a big way (airplane pun – can’t resist). We think this quote from Muse by Clios sums it up pretty well: “[the initiative] manages to feel goofy, memorable and just self-aware enough to entertain. It works because … Turning heads with ‘Airheads’