November 13, 2018
Pulling an all-nighter for charity
We laughed. We cried. We cheered for great work and good causes.
That is the idea behind Goodstock, where LGA employees donate our time and marketing know-how to area nonprofits over a 24-hour period. This was our eighth year pulling an all-nighter for charity.
After an application process, we selected four groups to receive assistance this year: Charlotte Housing Authority Scholarship Fund, Florence Crittenton Services, Time Out Youth and ZABS Place.
We huddled with each organization to assess their needs and the best way to put resources toward them. By designating a chunk of time and working as a team, we were able to make a bigger difference than with traditional volunteer efforts.
From new logos to social media campaigns to much-needed marketing pieces, Goodstock once again provided LGA an opportunity to do what we love for worthy causes and lasting results.