Great work isn’t just an outcome; it’s a process. It takes a willingness to be candid and have the hard conversations. But it also takes kindness, which provides the ability to have those conversations freely and without reservation. Where kindness nurtures creativity, candor sharpens it. It’s what we call Kindor. At luquire, we believe how you work says as much about you as the work you do. Kindor is an ethos we follow to be better partners, develop the richest ideas, and get the business results your brand deserves.