cookies that sparked connection

To kick off Loneliness Awareness Week, we partnered with Lion Cub’s Cookies by officially closing its stores. Instead, we set up a pop-up shop at a local retirement community where we offered the perfect antidote to loneliness, a cookie and a convo. As a result, our “Share a Warm Moment” campaign not only doubled Lion Cub’s Cookies’ average sales but also brought countless warm and fluffy feels to those who needed them the most.