Our ‘Airheads Welcome‘ campaign for the Sullenberger Aviation Museum‘s grand opening launched this spring and “took off” in a big way (airplane pun – can’t resist). We think this quote from Muse by Clios sums it up pretty well: “[the initiative] manages to feel goofy, memorable and just self-aware enough to entertain. It works because … Adweek, Muse by Clios spotlight ‘Airheads’ campaign
Agency to work with North Carolina private university to implement pillars of 2030 strategic vision, to build awareness, strengthen reputation and boost national rankings. We’re digging right in with Elon University, a mid-sized university with large-sized goals, to develop a new data-driven brand concept, platform, guidelines and identity, and corresponding communications strategy set to launch … Elon University hires luquire for brand development, marketing strategy
The partnership marks the second time the PGA and luquire have worked together on a major championship in Charlotte. “We underwent a comprehensive RFP process with multiple agencies across the Charlotte region, and, ultimately, luquire’s deep understanding of the sport coupled with its history with Quail Hollow and breadth of communications experience across other large-scale … luquire selected as PR partner for 2025 PGA Championship
“Sympler will equip us with the intelligence to uncover hidden truths and fuel outside-the-box solutions that are designed to exceed our clients’ loftiest expectations.” Stephanie Spicer, luquire President and Partner This just in: we’re launching a strategic partnership with qual guru Sympler to provide breakthrough consumer insights for our clients. As our selected insight solutions … luquire partners with insight solutions powerhouse Sympler
Nexus Search Partners, an executive search firm with a mission to expand diverse talent in corporate America, has selected luquire to oversee development of a new brand and communications strategy while providing ongoing PR support. Charlotte-based Nexus is the latest in a series of agency new business wins, including Earth Fare, Elon University, Experience Columbus, … Diversity-focused executive search firm founded by Amazon, Red Ventures veteran selects luquire for branding, PR efforts
Building on the successful launch of OrthoCarolina’s “A Better Choice” rebrand last fall, and armed with robust insights on how OrthoCarolina, one of the nation’s leading orthopedic and sports medicine providers, could stand out in a cluttered healthcare marketing category, the luquire team created the humorous “The Better Choice” campaign, which hit airwaves this week. … luquire nabs SNL director for humor-driven healthcare marketing campaign
luquire President Stephanie Spicer and Chief Creative Officer Glen Hilzinger have been named partners in the firm, joining co-founder and Chairman Steve Luquire and his son, CEO Brooks Luquire, as equity owners. The move comes on the heels of one of the 39-year-old agency’s most successful years ever, thanks to several new account wins and … Howdy, partners: Stephanie Spicer and Glen Hilzinger take the reins as new equity owners
Ambitious goals? Creative drive? Passion? Check, check, check. We are thrilled to start work with Experience Columbus, the Ohio capital’s destination marketing organization and a client partner that checks all the right boxes. As its marketing, advertising and public relations agency of record, we join its mission of shaping and sharing the best of the … luquire named Agency of Record for Experience Columbus
Luquire agency grew new business by 28% and saw 24% organic growth among existing clients. The Charlotte Business Journal has named Luquire CEO Brooks Luquire a “Most Admired CEO” for his impactful leadership in his first full year as the integrated agency’s chief executive, steering the nearly 40-year-old firm to its most successful year of … Brooks Luquire named ‘Most Admired CEO’ in agency’s most successful year to date